The general populace needs labels, sweetie; it's how they handle info. Their brains need the label for their mental filing system (tho, funnily enough, they can't find anything in that filing system later - like if they're trying to remember which friends will be offended by a pork barbeque). I generally prefer to choose my own labels, and then drive them crazy with nagging til they remember them, lol...

That crazy fat Irish broad...